Can a Facebook page substitute for a website?
Facebook is by far the most influential and widely used social media platform available.
Facebook pages are a great place for new small businesses to get started.
Facebook pages provides tools to create and connect with your ideal audience.
Facebook pages give you the ability to:
- Build an engaged community
- Add an email signup to capture leads
- Sell products from your page
- Run ads to grow your audience or to entice them to action
Facebook has done its best to create a one-stop-shop for businesses.
Despite its amazing tools, Facebook pages aren’t a substitute for a quality website.
While a Facebook page should be an essential part of your business’ marketing plan, it shouldn’t be at the core.
Here are several reasons why Facebook cannot compete with a quality website:
Google can't find you.
You have to compete with everyone else.
A website gives you credibility
Facebook won’t last forever.
Now, let’s be honest. Facebook doesn’t show any signs of going anywhere anytime soon. But there was also a time when Myspace was the top dog.
Wait… Myspace who?
That’s right! Facebook is big, but tomorrow is a new day, and who knows what the next year holds.