Celebrating Great Collaborations

Celebrating Great Collaborations

Great things happen when we work together. “We” can be an agency with a client, a friend with a friend, a parent with a child, or any other combination of people. “Teamwork makes the dream work,” as they say, and we believe it’s true.

A tremendous history of teamwork with our clients inspired us to celebrate some of our favorite famous partnerships:

1

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Helen Keller and Anne Sullivan

After losing her sight and hearing at only 19 months old, Helen Keller went for years barely able to communicate. When teacher Anne Sullivan arrived at the Keller home in 1887, she opened up a whole new world to the young girl, who later defied the odds by becoming an author, disability rights advocate, political activist, and lecturer.

What we learned: Great partners encourage us to explore our limits.

2

johnlennon mccartney

John Lennon and Paul McCartney

Probably the best-known musical collaboration in history, the duo of John Lennon and Paul McCartney teamed up to write both lyrics and music. Crafting about 180 jointly credited songs over just eight years, the pair sparked the flame that became the Beatles, often regarded as the most influential band of all time.

What we learned: Great partners fan the flames of creativity.

3

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Larry Page and Sergey Brin

Larry Page met Sergey Brin in college while they were both studying for advanced degrees in computer science. Together, they launched Google and invented Google’s PageRank algorithm. Both remain at Google’s parent company, Alphabet, as co-founders, controlling shareholders, and board members.

What we learned: Great partners inspire one another to do more.

4

steven spielberg john williams

Steven Spielberg and John Williams

Some of the most iconic musical scores ever can be found in Steven Spielberg’s blockbuster movies. From “Jaws” to “Jurassic Park” to “Indiana Jones,” the movies would not have had as much of a cinematic impact without the talents of John Williams, who has penned the scores to 25 of the 26 feature films Spielberg has directed.

What we learned: Great partners know how their talents complement others’.

5

thinksmall

Helmut Krone, Julian Koenig, and William Bernbach

Thanks to William Bernbach’s leadership, Julian Koenig’s writing, and Helmut Krone’s design, Volkswagen’s “Think Small” ad marketing the Beetle to the American market has become one of the most recognizable ads in history. It consistently tops the lists of “best advertising” of the 20th century in various publications.

What we learned: Great partners build upon each other’s unique skills.

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